Together with The Drum, we recently organised a round table discussion with Dutch agencies. Topic of discussion was how to attract and retain creative talent.
There is no place quite like Amsterdam when it comes to talent. It is one of the only cities where you can sit in a room with 20 different nationalities, create the best work of your career, and still leave at 5pm sharp. Not to mention the increasing number of brands and tech companies moving to the city, frequently poaching the best-in-class from the creative industries. However, it is not easy getting top international talent to sign on the dotted line.