Dutch Digital Design
sharing the best
interactive work from
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An atmospheric and beautifully crafted way to digitalise an album

Önnu Jónu Son

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Önnu Jónu Son

A totally immersive and playful, fun app experience

McDonald's Getaway Island

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McDonald's Getaway Island

Spending days at this beautifully crafted and innovative digital library

Americana

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Americana

A flawlessly implemented website with an eye-opening message

The Drop Store

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The Drop Store

Taking the world of hospitality to the next level, digitally

Be My Guest

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Be My Guest

A visually strong mix of digital storytelling & e-commerce

CL9UD

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CL9UD

Raising digital awareness: the decline in press freedom

The Erased font

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The Erased font

A sophisticated digital experience to explore an iconic museum online

foam.org

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foam.org

A visually stunning and impactful, interactive documentary

The Pollinators of Slovenia

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The Pollinators of Slovenia

A journey towards equality. Decoding gender-bias in AI

MissJourney

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MissJourney
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Dutch Digital Design.
Stories. News. Events.

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Christian Mezöfi from Dentsu Creative: loves detail and 3D design

Christian Mezöfi Dentsu Creative & Dutch Digital Design curator

Interview

Christian Mezöfi Dentsu Creative & Dutch Digital Design curator

Welcome ACE, Cut the Code, DotControl, Lava and Merlin Studio

welcome to five new partners

News

welcome to five new partners

Aurelija Mockeviciute: visual designer & Dutch Digital Design curator

Meet Aurelija Mockeviciute from Clever°Franke

Interview

Meet Aurelija Mockeviciute from Clever°Franke

To be a Robot Kitten: passionate about creative technology

Partner in the Spotlight: Robot Kittens

Interview

Partner in the Spotlight: Robot Kittens

Dutch Digital Design does Dutch Design Week 2023

Dutch Digital Design does Dutch Design Week 2023

Event

Dutch Digital Design does Dutch Design Week 2023

ADNIGHT 2023: we present to you the Dutch Digital Design route

Adnight - Dutch Digital Design route

Event

Adnight - Dutch Digital Design route

Erick de Jong: creative director, one of our curators, Japanophile

Curator's choice - Erick de Jong from Fonk

Interview

Curator's choice - Erick de Jong from Fonk

Curator’s Choice: meet Giulia Principe & the work of Roelof Knol

Curator’s Choice: meet Giulia Principe & the work of Roelof Knol

Interview

Curator’s Choice: meet Giulia Principe & the work of Roelof Knol

Partner in the Spotlight: Greenberry for socially responsible digital design

Partner in the Spotlight - Greenberry

Interview

Partner in the Spotlight - Greenberry

When Suzanne Visser & Dutch Digital Design did SXSW 2023

Dutch Digital Design at SXSW 23

Interview

Dutch Digital Design at SXSW 23
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An NFT digital fashion auction for a meaningful cause

Unfur by

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A close collaboration between Mobiquity Amsterdam, the International Anti-Fur Coalition (IAFC), Hexaware and the University of Westminster made it possible to launch this amazing digital fashion project: UNFUR. A digital fur collection to fight the fur industry - available to buy through an NFT auction. An innovative way to raise awareness about the still existing fur industry that is silently killing more than 100 million animals each year. Using the current hype around NFTs and the Metaverse. All earnings from the NFT auction will go to the IAFC.

The UNFUR NFT collection consists of five unique digital fashion pieces - designed by fashion students from the renowned University of Westminster, London, UK.

The entire project was completed in three months. From the garment concept, the digitisation of the fashion designs and animations to the generation of the NFTs and the complete marketing campaign including the digital campaign platform.

Behind the scenes: using sustainable technology

Each concept was meticulously translated from paper into 3D. Animated into a redefined interpretation of each animal’s natural habitat, and put up for auction on FLOW.

In an effort to reduce the emissions created by an NFT auction, the entire UNFUR collection is minted* on the FLOW blockchain - a low-emission blockchain - requiring only 0.18 gigawatt hours (GWh) of energy. 

For the techies amongst us, FLOW is a developer-friendly blockchain - based on a multi-role architecture and designed to scale easily and fast to serve billions of users without sharding.

*The creation of new coins/tokens on the blockchain - through verification of data, creation of new blocks, and documentation of the verified information on a blockchain network.

The future of digital fashion

UNFUR is a great example of fashion created in a different, less polluting way. At the same time it raises awareness for an important cause: it brings a positive change to animal cruelty in fashion.

Not just another NFT fashion project, but one with a great and meaningful purpose.

Therefore, digital fashion is here to stay. Big brands like Nike, Under Armor, Gucci and many others are making big investments in this market. New collaborations between brands, organisations and charities are creating new opportunities that are relevant to their more environmentally conscious audience. It enables a transition into a more sustainable fashion industry.

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