Dutch Digital Design
sharing the best
interactive work from
the Netherlands
Putting biotechnology mixed with lifestyle and fashion at the forefront
Normal Phenomena of Life
by
Digitally sailing through Gehry's Walt Disney Concert Hall
Sculpting Harmony
by
A bold and deliciously playful brand experience about a fatty future
Hoxton Farms
by
Playful interaction and seriously crafted 3D animation
BrewDistrict24
by
Heritage and Innovation. Amazing immersiveness on a large scale
The Ellinikon Experience Centre
by
An atmospheric and beautifully crafted way to digitalise an album
Önnu Jónu Son
by
A totally immersive and playful, fun app experience
McDonald's Getaway Island
by
Spending days at this beautifully crafted and innovative digital library
Americana
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A flawlessly implemented website with an eye-opening message
The Drop Store
by
Taking the world of hospitality to the next level, digitally
Be My Guest
by
Dutch Digital Design.
Stories. News. Events.
Who's in charge of making AI more socially responsible?
AI and social responsibility. What our partners say.
Thought Leadership
Your Majesty: about branding and uniting the curious
Partner in the Spotlight: Your Majesty
Interview
The impact of AI within the creative industry. What our partners say
The impact of AI within the creative industry - part I
Thought Leadership
Margot Gabel: passionate about connecting digital design with emotions
Margot Gabel Build in Amsterdam & Dutch Digital Design Curator
Interview
Christian Mezöfi from Dentsu Creative: loves detail and 3D design
Christian Mezöfi Dentsu Creative & Dutch Digital Design curator
Interview
Welcome ACE, Cut the Code, DotControl, Lava and Merlin Studio
welcome to five new partners
News
Aurelija Mockeviciute: visual designer & Dutch Digital Design curator
Meet Aurelija Mockeviciute from Clever°Franke
Interview
To be a Robot Kitten: passionate about creative technology
Partner in the Spotlight: Robot Kittens
Interview
Dutch Digital Design does Dutch Design Week 2023
Dutch Digital Design does Dutch Design Week 2023
Event
ADNIGHT 2023: we present to you the Dutch Digital Design route
Adnight - Dutch Digital Design route
Event
An NFT digital fashion auction for a meaningful cause
Unfur by
A close collaboration between Mobiquity Amsterdam, the International Anti-Fur Coalition (IAFC), Hexaware and the University of Westminster made it possible to launch this amazing digital fashion project: UNFUR. A digital fur collection to fight the fur industry - available to buy through an NFT auction. An innovative way to raise awareness about the still existing fur industry that is silently killing more than 100 million animals each year. Using the current hype around NFTs and the Metaverse. All earnings from the NFT auction will go to the IAFC.
The UNFUR NFT collection consists of five unique digital fashion pieces - designed by fashion students from the renowned University of Westminster, London, UK.
The entire project was completed in three months. From the garment concept, the digitisation of the fashion designs and animations to the generation of the NFTs and the complete marketing campaign including the digital campaign platform.
Behind the scenes: using sustainable technology
Each concept was meticulously translated from paper into 3D. Animated into a redefined interpretation of each animal’s natural habitat, and put up for auction on FLOW.
In an effort to reduce the emissions created by an NFT auction, the entire UNFUR collection is minted* on the FLOW blockchain - a low-emission blockchain - requiring only 0.18 gigawatt hours (GWh) of energy.
For the techies amongst us, FLOW is a developer-friendly blockchain - based on a multi-role architecture and designed to scale easily and fast to serve billions of users without sharding.
*The creation of new coins/tokens on the blockchain - through verification of data, creation of new blocks, and documentation of the verified information on a blockchain network.
The future of digital fashion
UNFUR is a great example of fashion created in a different, less polluting way. At the same time it raises awareness for an important cause: it brings a positive change to animal cruelty in fashion.
Not just another NFT fashion project, but one with a great and meaningful purpose.
Therefore, digital fashion is here to stay. Big brands like Nike, Under Armor, Gucci and many others are making big investments in this market. New collaborations between brands, organisations and charities are creating new opportunities that are relevant to their more environmentally conscious audience. It enables a transition into a more sustainable fashion industry.
Awards
- FWA Site of the Day
- CSS Site of the Day
- Awwwards Site of the Day