Dutch Digital Design
sharing the best
interactive work from
the Netherlands

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Putting biotechnology mixed with lifestyle and fashion at the forefront

Normal Phenomena of Life

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Normal Phenomena of Life

Digitally sailing through Gehry's Walt Disney Concert Hall

Sculpting Harmony

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Sculpting Harmony

A bold and deliciously playful brand experience about a fatty future

Hoxton Farms

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Hoxton Farms

Playful interaction and seriously crafted 3D animation

BrewDistrict24

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BrewDistrict24

Heritage and Innovation. Amazing immersiveness on a large scale

The Ellinikon Experience Centre

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The Ellinikon Experience Centre

An atmospheric and beautifully crafted way to digitalise an album

Önnu Jónu Son

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Önnu Jónu Son

A totally immersive and playful, fun app experience

McDonald's Getaway Island

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McDonald's Getaway Island

Spending days at this beautifully crafted and innovative digital library

Americana

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Americana

A flawlessly implemented website with an eye-opening message

The Drop Store

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The Drop Store

Taking the world of hospitality to the next level, digitally

Be My Guest

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Be My Guest
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Dutch Digital Design.
Stories. News. Events.

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Who's in charge of making AI more socially responsible?

AI and social responsibility. What our partners say.

Thought Leadership

AI and social responsibility. What our partners say.

Your Majesty: about branding and uniting the curious

Partner in the Spotlight: Your Majesty

Interview

Partner in the Spotlight: Your Majesty

The impact of AI within the creative industry. What our partners say

The impact of AI within the creative industry - part I

Thought Leadership

The impact of AI within the creative industry - part I

Margot Gabel: passionate about connecting digital design with emotions

Margot Gabel Build in Amsterdam & Dutch Digital Design Curator

Interview

Margot Gabel Build in Amsterdam & Dutch Digital Design Curator

Christian Mezöfi from Dentsu Creative: loves detail and 3D design

Christian Mezöfi Dentsu Creative & Dutch Digital Design curator

Interview

Christian Mezöfi Dentsu Creative & Dutch Digital Design curator

Welcome ACE, Cut the Code, DotControl, Lava and Merlin Studio

welcome to five new partners

News

welcome to five new partners

Aurelija Mockeviciute: visual designer & Dutch Digital Design curator

Meet Aurelija Mockeviciute from Clever°Franke

Interview

Meet Aurelija Mockeviciute from Clever°Franke

To be a Robot Kitten: passionate about creative technology

Partner in the Spotlight: Robot Kittens

Interview

Partner in the Spotlight: Robot Kittens

Dutch Digital Design does Dutch Design Week 2023

Dutch Digital Design does Dutch Design Week 2023

Event

Dutch Digital Design does Dutch Design Week 2023

ADNIGHT 2023: we present to you the Dutch Digital Design route

Adnight - Dutch Digital Design route

Event

Adnight - Dutch Digital Design route
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Twenty pairs of
digital eyes lurking
in trees and bushes

De Nachtloerrrders by

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The 72andSunny Creative Collective - a creative team of writers, designers and makers, part of the Amsterdam-based advertising and design agency 72andSunny - created ‘De Nachtloerrrders’, an amazingly intriguing installation for the Amsterdam Light Festival - answering to the theme ‘Disrupt!’.

Far from the elephants and iguanas, the flamingos and armadillos - all the way at the back of ARTIS Amsterdam Royal Zoo - you could find the home of ‘De Nachtloerrrders’ during the Light Festival.

Twenty pairs of constantly changing digital eyes were lurking in the trees and bushes - created through the imagination of more than 800 school children from Amsterdam (aged between 8-12 years). These children were invited to collaborate with the 72andSunny Creative Collective. Workbooks, workshops and a custom version of ‘Scratch’ allowed the children to take their creatures from imagination to LED screen.

De Nachtloerrrders' intention was to show us a possible evolution if we continue to disturb animal habitats with our ever expanding cities lighting up the night skies.

Amazing project! From concept to execution. Super-engaging and rewarding for children - to see their own creative work digitised in the city.

Results

  • Amsterdam Light Festival: most successful and engaging artwork to date when it comes to collaboration with children
  • Numerous organisations have expressed interest in recreating or evolving the project in a different location, for a new audience
  • > 800 Amsterdam schoolchildren (aged 8-12 years old) introduced to the design process and coding language ‘Scratch’